My Name Is Ranveer Ching


My Name Is Ranveer Ching

Publicity Design: Seek Red

My Name is Ranveer Ching is an ad campaign to promote brand Chigh’s superior products. With Capital Foods’ MD Ajay Gupta’s vision and Ranveer Singh “Ching” at helm, the campaign video is directed by Shaad Ali with music composed by Shankar Ehsaan Loy, lyrics by Gulzar and photoshoot by Abhay Singh. This high-energy video has been choreographed by none other than Ganesh Acharya, who has also devised a signature Ching’s move. While the song has been sung by Arijit Singh, Ranveer has also belted out the ‘Manchow Rap’ in his own inimitable style adding the Schezwani zing to the chartbuster.
Ching’s Secret is the brand that is partly responsible for making Chinese the second most popular cuisine in India! Synonymous with Hakka Chinese since 1996, it quite literally offers all the food ingredients and products required to make delicious Chinese cuisine at home.

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